Verified Nov 2026
Other
·

Union City, California
·
Since 1993
Ariat International, founded in 1993 and headquartered in Union City, California, makes performance footwear, apparel, and accessories for equestrian riding, work, and outdoor use. The company is privately held and falls in the 1,000 to 5,000 employee band with an estimated revenue of $250 to $500 million. Its products serve the consumer goods, automotive, electric-vehicle, and industrial equipment sectors. Recent developments include an August 2026 expansion of its partnership with Academy Sports + Outdoors, adding 200 new in-store shops.
Ariat International at a glance
Revenue
$250-500M
Est. band
Employees
1,000-5,000
Founded
1993
Headquarters
Union City, California
Import activity
3023
Industries
Automotive
Electric Vehicles
Industrial Equipment
Consumer Goods
Sourcing and import activity
From US customs bill-of-lading records
US sea imports
3023
Named foreign suppliers
50
Top origins
Singapore · Vietnam · China · Sri Lanka

Shared foreign counterparties do not establish that these companies buy from Ariat International.
What this tells a buyer
No customs trade data is available in the record, but the company announced in December 2025 that it would expand its headquarters in Fort Worth, Texas, creating jobs.
The record lists rubber and composite as product materials, alongside riding boots, work boots, and rider apparel.
The company's sales footprint includes retail partnerships such as its 2026 expansion with Academy Sports + Outdoors and a June 2026 agreement with S&S Activewear to add Ariat to its brand portfolio.
Source: US customs bill-of-lading records and public filings · Last verified Nov 05, 2026
Overview
Ariat International, founded in 1993 and headquartered in Union City, California, makes performance footwear, apparel, and accessories for equestrian riding, work, and outdoor use. The company is privately held and falls in the 1,000 to 5,000 employee band with an estimated revenue of $250 to $500 million. Its products serve the consumer goods, automotive, electric-vehicle, and industrial equipment sectors. Recent developments include an August 2026 expansion of its partnership with Academy Sports + Outdoors, adding 200 new in-store shops.
At a glance
Attribute | Detail |
|---|---|
Founded | 1993 |
Headquarters | Union City, California |
Employees | 1,000-5,000 |
Revenue | $250-500M (estimated) |
What Ariat International makes
The record lists rubber and composite as product materials, alongside riding boots, work boots, and rider apparel.
Products and capabilities described on the company's own site include Rubber, Composite (source: ariat.com).
Trade and customs footprint
No customs trade data is available in the record, but the company announced in December 2025 that it would expand its headquarters in Fort Worth, Texas, creating jobs. US customs bill-of-lading records list 3023 inbound shipments across 50 foreign suppliers, with top origins including Singapore · Vietnam · China · Sri Lanka.
Latest developments
2026-10-26 — ARIAT INTERNATIONAL TO BECOME THE OFFICIAL NAMING RIGHTS (globenewswire.com)
2026-09-02 — Western brand Ariat lassos its first college deal with Antigua (sportsbusinessjournal.com)
2026-08-25 — Academy Sports + Outdoors and Ariat International Expand Partnership with 200 New In-Store Shops this Fall | Academy Sports and Outdoors, Inc. (academy.com)
2026-06-16 — S&S Activewear to Add Ariat® International to Expanding Brand Portfolio (businesswire.com)
2025-12-03 — Ariat to expand headquarters in Fort Worth, creating jobs | FOX 4 Dallas-Fort Worth (fox4news.com)
2025-12-03 — Ariat expands with $72 million regional headquarters, distribution center in Fort Worth - Dallas Business Journal (bizjournals.com)
Company details
The company's sales footprint includes retail partnerships such as its 2026 expansion with Academy Sports + Outdoors and a June 2026 agreement with S&S Activewear to add Ariat to its brand portfolio. Ariat International was founded in 1993, has an estimated 1,000-5,000 employees, and is headquartered in Union City, California.
Frequently asked questions
What does Ariat International do?
Ariat International, founded in 1993 and headquartered in Union City, California, makes performance footwear, apparel, and accessories for equestrian riding, work, and outdoor use. The company is privately held and falls in the 1,000 to 5,000 employee band with an estimated revenue of $250 to $500 million. Its products serve the consumer goods, automotive, electric-vehicle, and industrial equipment sectors. Recent developments include an August 2026 expansion of its partnership with Academy Sports + Outdoors, adding 200 new in-store shops.
Where is Ariat International headquartered?
Ariat International is headquartered in Union City, California (3242 Whipple Rd, Union City, California, 94587).
When was Ariat International founded?
Ariat International was founded in 1993.
How big is Ariat International?
Ariat International has an estimated 1,000-5,000 employees, with revenue in the $250-500M range (estimated).
Does Ariat International import from overseas suppliers?
US customs bill-of-lading records show 3023 inbound shipments for Ariat International, with top origins including Singapore · Vietnam · China · Sri Lanka.
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Last verified Nov 2026. Is this your company? Request a correction.
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