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Interior & Seating

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SAS Automotive USA

SAS Automotive USA

SAS Automotive USA

Verified Sep 2026

Interior & Seating

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United States flag

Newark, California

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Since 1996

SAS Automotive USA is the US arm of SAS Autosystemtechnik, a cockpit-module assembler now owned by the Motherson Group. It builds complete instrument-panel cockpit modules and delivers them just-in-sequence to automaker lines from operations in Newark, California; the Volkswagen supplier park in Chattanooga, Tennessee; Michigan; and an Alabama plant serving Mercedes-Benz.

SAS Automotive USA

Verified Sep 2026

AT A GLANCE

Founded

1996

Headquarters

United States flag

Newark, California

Employees

5,000+

Ownership

Motherson Group

SAS Automotive USA at a glance

Revenue

~€896M

CY2022 · SAS division worldwide

Employees

5,000+

SAS division · 24+ sites worldwide

Founded

1996

SAS founded as Sommer Allibert · Siemens VDO JV

Headquarters

Newark, California

US operations · global HQ Karlsruhe, Germany

Ownership

Motherson Group

SAMIL · acquired from Faurecia Jul 2023

Certifications

IATF 16949

Claimed · sector norm

Import activity

1,772

US import shipments on record

Known customers

Volkswagen · Mercedes-Benz

Documented US programs

Industries

Automotive

Electric Vehicles

Sourcing and import activity

From US customs bill-of-lading records for the Newark, CA operation

US sea imports

1,772

Most recent shipment

Sep 23, 2026

Shared foreign counterparties do not establish that these companies buy from SAS Automotive USA.

What this tells a buyer

SAS is a cockpit-module integrator, not a parts maker: it assembles more than 100 components into a complete instrument-panel unit and delivers it just-in-sequence to the exact vehicle moving down the customer's line.

Ownership moved from a Sommer Allibert and Siemens VDO joint venture, to Faurecia in January 2020, to the Motherson Group in July 2023 at a 540 million euro enterprise value.

The US import record fits the model: roughly 1,772 shipments of trim, displays, and mechanisms into the Newark, California operation, with activity continuing through late September 2026.

Source: US customs bill-of-lading records and public filings · Last verified Sep 28, 2026

STABILITY SIGNALS

Established & active

Cockpit-module assembler operating in the US for over two decades, a Motherson Group company since July 2023.

Actively importing module components into its Newark, California operation as of September 2026.

Runs just-in-sequence cockpit programs for Volkswagen in Chattanooga and Mercedes-Benz in Alabama.

What SAS Automotive USA makes

SAS Automotive USA assembles complete cockpit modules for vehicle assembly lines. A cockpit module is the fully built instrument-panel unit that drops into a car body in one operation: SAS integrates more than 100 components and sub-systems into it, including the instrument panel, the airbag system, the steering column, and the air-conditioning and HVAC components. The finished module is delivered just-in-sequence, meaning each cockpit is built to match the exact vehicle moving down the customer's line and shipped to the plant in the order it will be installed.

This is systems integration and logistics work rather than parts stamping or molding. SAS takes in trim, displays, wiring, and mechanisms from component suppliers and turns them into a single sequenced module, synchronized to the OEM's build order. The company also assembles other interior modules such as center consoles and front-end modules. In the US, SAS runs this work at three operations: Newark, California; a plant inside the Volkswagen supplier park in Chattanooga, Tennessee; and Michigan operations in the Sterling Heights area, with a US office in Troy. An Alabama operation near Tuscaloosa supplies cockpit modules to the Mercedes-Benz plant nearby.

Because SAS sits directly on or beside the customer's assembly line, its role is closer to a Tier 1 integrator than a component maker. That model depends on precise inbound logistics and disciplined supplier management, since a late or wrong module stops the OEM line.

Ownership and history

SAS was founded in 1996 as a joint venture between Sommer Allibert and Siemens VDO, and it built its business on cockpit-module assembly for European and American automakers. Ownership then moved through the interior-systems consolidation of the last decade. On January 30, 2020, Faurecia completed the purchase of the remaining 50 percent of SAS from Continental, making SAS a wholly owned Faurecia subsidiary and renaming it SAS Interior Modules.

The current owner is the Motherson Group. On July 31, 2023, Samvardhana Motherson, through its subsidiary SMRPBV, completed the acquisition of 100 percent of the SAS Cockpit Modules division from Faurecia, part of the FORVIA Group, at an enterprise value of 540 million euros. The European Commission cleared the deal on July 19, 2023. SAS now operates within Motherson's modules and assemblies business, and Motherson's own directory lists the US sites under the Motherson SAS name. The public SAS website still carries legacy Faurecia branding, which reflects the site's age rather than current ownership.

At the group level, SAS reported net sales of about 896 million euros in 2022 and employed more than 5,000 people across 24-plus locations in Europe, Asia, and the Americas at the time of the Motherson sale. Roughly half of SAS revenue was tied to electric-vehicle programs. Those are global figures; the US entity does not publish standalone financials.

Known customers

SAS assembles cockpit modules on or beside customer plants, so its US customers are the automakers whose lines it feeds. Two US programs are on the public record.

Customer

Evidence

Confidence

Volkswagen

Motherson SAS operates a unit inside the VW Chattanooga supplier park (8007 Volkswagen Dr), assembling cockpit modules for the VW assembly line

Documented

Mercedes-Benz

SAS announced a Tuscaloosa County, Alabama plant in November 2017 to supply cockpit modules to Mercedes-Benz US International's next-generation SUV, with production from 2018

Documented

At the global level, the SAS website shows program logos for Audi, Mercedes-Benz, Porsche, Volkswagen, Skoda, SEAT, Renault, Ford, Ford Otosan, and Stellantis brands. Those are worldwide relationships and are not asserted here as US programs.

Sourcing evidence

SAS Automotive USA's import record fits a module assembler: components in, sequenced modules out. Its US operation in Newark, California appears in US customs bill-of-lading records with roughly 1,772 sea shipments on file and activity continuing through late September 2026. The most active foreign suppliers named on those records include Lens Technology Vietnam, Jiangsu Xinquan Automotive Trim, Grupo Antolin Besancon, and H E Kinematics, a mix of display and glass, interior trim, and mechanism suppliers consistent with cockpit and interior-module content.

That pattern, inbound trim and sub-assemblies rather than finished vehicle parts, is the signature of a company that builds modules for domestic just-in-sequence delivery. Coverage caveats apply: these are US ocean-freight records only, so air, truck, and rail movements do not appear, and manifest product codes are noisy. Absence of a record is not evidence of absence.

Frequently asked questions

What does SAS Automotive USA make?

SAS Automotive USA assembles complete cockpit modules, the fully built instrument-panel units that install into a vehicle in a single operation. It integrates more than 100 components per module, including the instrument panel, airbag system, steering column, and HVAC parts, and delivers them just-in-sequence to automaker assembly lines. It also assembles other interior modules such as center consoles and front-end modules.

Who owns SAS Automotive USA?

SAS is a Motherson Group company. Samvardhana Motherson, through its SMRPBV subsidiary, completed the acquisition of the SAS Cockpit Modules division from Faurecia, a FORVIA Group company, on July 31, 2023, at an enterprise value of 540 million euros. SAS was previously a Faurecia subsidiary from January 30, 2020, and was founded in 1996 as a Sommer Allibert and Siemens VDO joint venture.

Where is SAS Automotive USA located?

SAS Automotive USA runs three US operations: Newark, California; a plant in the Volkswagen supplier park in Chattanooga, Tennessee; and Michigan operations in the Sterling Heights area, with an office in Troy, Michigan. An Alabama operation near Tuscaloosa supplies the Mercedes-Benz plant. The global SAS headquarters is in Karlsruhe, Germany.

Who are SAS Automotive USA's customers?

Two US customers are documented: Volkswagen, served from a plant inside the VW Chattanooga supplier park, and Mercedes-Benz US International, served from the Alabama operation. At the group level, SAS supplies cockpit and interior modules to automakers including Audi, Porsche, Skoda, SEAT, Renault, Ford, and Stellantis brands worldwide.

Is SAS Automotive the same as SA Automotive?

No. SAS Automotive USA is the US arm of SAS Autosystemtechnik, a cockpit-module assembler owned by the Motherson Group. SA Automotive is a separate, unrelated Tier 1 interior-components supplier based in Webberville, Michigan. The names are similar but the companies are different.

Last verified September 28, 2026. Is this your company? Request a correction.

Latest news

Aug 2026

Parent Samvardhana Motherson reported Q1 FY27 consolidated net sales up 16.65% year over year to about Rs 35,244 crore, per Moneycontrol.

Mar 2026

Motherson SAS said its Pamplona, Spain cockpit plant hit a production milestone, becoming the first plant in its customer-supplier park to launch a new program, per Motherson SAS.

Sep 2025

Motherson SAS opened its second Mexican cockpit-assembly plant in Saltillo, Coahuila, a roughly $10.8M investment adding 204 jobs, per MexicoNow.

Refreshed weekly · updated Sep 29, 2026

Location & contact

Newark, CA (California operations)Assembly / operations · United States
Chattanooga, TNJIS assembly plant · United States
Sterling Heights, MIOperations · United States
Cottondale / Tuscaloosa, ALJIS assembly plant · AL (near Vance), United States
Troy, MI (US office)Office · United States
Newark, CA (California operations)39888 Eureka Drive, Newark, CA 94560, United StatesCockpit and interior module assembly; US West operations and the customs import entity of record

Certification

IATF 16949

Inside the facility

Photo of the supplier's manufacturing facility, plant, or products

Cockpit-module assembly line, SAS interior modules — instrument panels built just-in-sequence (Source: sas-automotive.com)

Photo of the supplier's manufacturing facility, plant, or products

Sequenced module delivery — SAS ships cockpits in build order to the customer's assembly line (Source: sas-automotive.com)

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